Tools: Figma + Illustrator + Miro
As part of the Mento Design Academy's Product Design Certification, I chose to focus my burner project on investigating the ease of using cryptocurrency for everyday transactions and creating a crypto payment app for travellers and merchants.
To complete this case study,
I conducted the following:
Carried out thorough user research and competitive analysis to deeply understand cryptocurrency and public perception.
Leveraged surveys and interviews to craft user personas, empathy maps, and affinity maps for comprehensive insights.
Engaged in ideation and conducted user testing to refine design concepts.
Developed visual design concepts, IA structure, wireframes, tree testing, and high-fidelity UI designs, using Figma.
Finally, I performed usability testing to gather more invaluable user feedback and insights.